Why patients love Invisalign® clear aligners

If you've been thinking about straightening your teeth, you've probably heard people rave about their Invisalign treatment experience. Over 24 million patients have been treated worldwide with the Invisalign System.1 Here's what makes it such a popular choice.

Quick answers: Why patients love Invisalign clear aligners

Why do patients choose Invisalign treatment over other aligners? The majority of adults would choose Invisalign treatment over other aligners.2

Are Invisalign treatment patients more satisfied than braces patients? Yes. Invisalign patients are more satisfied with their overall patient experience than metal braces patients.3

Are Invisalign clear aligners more comfortable than braces? Yes. Invisalign clear aligners are more comfortable than metal braces.4

Does Invisalign treatment cause less pain than braces? Yes. Adults treated with Invisalign clear aligners experienced less pain and fewer negative impacts on their lives during the first week of orthodontic treatment than did those treated with fixed appliances.5

How much faster is Invisalign treatment compared to braces? Treatment with Invisalign clear aligners completed 5 months faster on average than treatment with braces.6 The average Invisalign treatment time is 12 to 18 months.7

Does Invisalign treatment work as well as braces? Yes. Invisalign treatment delivers results equivalent to braces.8

How much does Invisalign treatment cost? Invisalign treatment may cost the same or less than braces.9 Find a doctor and ask about cost, insurance, and payment plans. Your dental insurance may cover up to $3,000 in orthodontic treatment.10

Does Invisalign treatment support better oral health? Yes. 95% of dental hygienists agree that most patients have less visible plaque in patients undergoing Invisalign treatment than patients undergoing fixed appliance treatment.11

How many patients have been treated with Invisalign treatment? Over 24 million patients have been treated worldwide with the Invisalign System.1

Invisalign treatment by the numbers

Here's a quick snapshot of the key data behind Invisalign treatment. Each figure is backed by clinical research, survey data, or company records.

Metric

What the data shows

Over 24 million patients treated worldwide

Global reach of Invisalign treatment1

5 months faster on average than braces

Invisalign clear aligners treatment completed faster than fixed appliances6

12 to 18 months average treatment time

Typical Invisalign treatment duration based on two-week wear7

As little as 6 months for mild cases

Fastest treatment timeline for qualifying patients12

30% fewer doctor visits

Patients in Invisalign treatment need fewer office visits13

~80% fewer emergency visits

Fewer urgent appointments compared to braces14

95% of dental hygienists report less plaque

Better oral hygiene during Invisalign treatment11

Up to $3,000 in insurance coverage

Potential orthodontic insurance benefit10

#1 doctor recommended clear aligner brand

Most recommended by dentists and orthodontists globally15

94% would recommend Vivera™ retainers

High satisfaction with post-treatment 16

Why do patients choose Invisalign clear aligners over other options?

The majority of adults would choose Invisalign treatment over other aligners.2 Patients pick Invisalign clear aligners for three main reasons: they're nearly invisible, you can remove them for eating and cleaning, and the treatment fits into a busy lifestyle.

The American Association of Orthodontists notes that clear aligners are virtually invisible, made from smooth transparent plastic, and can be removed to maintain your usual diet and hygiene routine.17 That combination of discretion and flexibility is exactly what draws many patients to Invisalign treatment.

Whether you're a professional who interacts with clients all day, a parent juggling a packed schedule, or simply someone who wants to feel confident during treatment, Invisalign clear aligners let you straighten your teeth without putting your life on hold.

Can you preview your smile before starting Invisalign treatment?

Yes. Using a digital scanner, your doctor creates a 3D model of your teeth and shows you a simulation of your future smile before you begin. Seeing your potential results upfront gives you the confidence to move forward.

This digital approach means no messy putty impressions. A quick scan captures your teeth in detail, and your doctor uses it to build a personalized treatment plan.18

Is Invisalign treatment more comfortable than braces?

Yes. Invisalign clear aligners are more comfortable than metal braces.4 That difference matters when you'll be wearing your aligners for months. Unlike braces, which use metal brackets and wires that can irritate your mouth, Invisalign clear aligners are made from smooth, customized plastic that fits snugly over your teeth.

The comfort starts with the material. Aligners made from SmartTrack ™ material provide better fit, better comfort, and are easier to insert and remove than Invisalign aligners previously made from single layer (EX30) material.19 Each set is also trimmed to follow your gum line, which helps avoid the irritation that brackets and wires can cause.

Does Invisalign treatment cause less pain than braces?

Yes. Adults treated with Invisalign clear aligners experienced less pain and fewer negative impacts on their lives during the first week of orthodontic treatment than did those treated with fixed appliances.5 The first week is often the toughest part of any orthodontic treatment, so starting with less discomfort makes a big difference.

Research also shows that patients with braces tend to use more pain medication during those early days. Some pressure is normal when you start any treatment — that's how teeth move. But the gentler, more controlled force of Invisalign clear aligners tends to be easier to tolerate.

What makes Invisalign clear aligners convenient for daily life?

Invisalign patients require on average 30% fewer doctor visits than fixed appliance patients.13 That means less time in a waiting room and more time living your life. Emergency visits with Invisalign clear aligners occur almost 80% less frequently than with braces.14 Fewer broken brackets and poking wires means fewer unexpected trips to the office.

The American Association of Orthodontists explains that clear aligners must be removed when you eat or drink and when brushing and flossing, which means there are no food restrictions.20 You can keep enjoying popcorn, apples, and all your favorite foods. Daily hygiene is simple too: you brush and floss normally, with no threading floss under wires.

Clear aligners should be worn 20 to 22 hours per day for best results. You take them out for meals and cleaning, then put them right back in.

Does Invisalign treatment support better oral health?

Yes. 95% of dental hygienists agree that most patients have less visible plaque in patients undergoing Invisalign treatment than patients undergoing fixed appliance treatment.11 Less plaque means healthier gums and a lower risk of enamel issues while your teeth are moving.

Cleveland Clinic notes that proper tooth alignment helps improve oral health and function, reducing the risk of cavities and gum disease.21 Because you can remove Invisalign clear aligners to brush and floss normally, maintaining your oral health routine is easy during and after treatment.

Is Invisalign treatment faster than braces?

Yes. Treatment with Invisalign clear aligners completed 5 months faster on average than treatment with braces.6 The average Invisalign treatment time is 12 to 18 months.7 Depending on your case, you may be able to get the smile you want in as little as six months.12

A 2026 randomized clinical trial published in the journal Medicine found that clear aligner patients had a significantly shorter treatment duration (20.77 months) compared to braces patients (27.47 months, P < .001), with no significant difference in clinical outcomes.22 Patient satisfaction was significantly higher in the clear aligner group across all categories (P < .001).

Every patient's timeline depends on their case complexity and how consistently they wear their aligners. Your doctor will give you a personalized timeline during your consultation.

Does Invisalign treatment really work as well as braces?

Yes. Invisalign treatment delivers results equivalent to braces.8 A large-scale analysis of hundreds of thousands of patients backs this up. In the hands of an experienced doctor, Invisalign clear aligners can treat a wide range of cases, from mild crowding to more complex alignment issues.

How much does Invisalign treatment cost?

Invisalign treatment may cost the same or less than braces. Find a doctor and ask about cost, insurance, and payment plans.9 Many dental insurance plans include orthodontic coverage that can be applied to Invisalign treatment. Your dental insurance may cover up to $3,000 in orthodontic treatment.10 Flexible payment plans are often available through your doctor's office.

The best way to understand your specific costs is to schedule a consultation with an Invisalign provider who can review your insurance benefits and payment options.

Why do doctors recommend Invisalign clear aligners?

Invisalign is the #1 doctor recommended clear aligner brand.15 Orthodontists and dentists who use clear aligners consistently choose Invisalign clear aligners as their top recommendation. When the leading professionals in orthodontics trust a system enough to recommend it above all others, it gives patients added confidence in their choice.

Is Invisalign treatment worth it?

Yes. Invisalign patients are more satisfied with their overall patient experience than metal braces patients.3 A 2024 retrospective cohort study published in the Journal of Pharmacy and Bioallied Sciences tracked 200 patients over a 5-year follow-up period and found that both traditional braces and Invisalign treatment effectively improved dental alignment and occlusal stability, but patient satisfaction scores were consistently higher in the Invisalign treatment group at every follow-up visit.23

From the nearly invisible appearance to the ability to eat what you want, from fewer office visits to faster treatment times, Invisalign clear aligners offer a patient experience that's hard to beat. It's not just about straighter teeth — it's about feeling confident, comfortable, and in control throughout your smile journey.

What happens after Invisalign treatment?

After treatment, Vivera retainers maintain the position of the teeth.24 They're designed to be comfortable and durable. In fact, 94% of surveyed users would recommend Vivera retainers to a friend.16 Wearing your retainers as directed by your doctor helps ensure your results last. Your doctor will guide you on how often to wear them and how to care for them.

Ready to start your smile journey?

The best next step is simple: contact your local Invisalign provider. They'll evaluate your smile, answer your questions, and help you decide if Invisalign clear aligners are right for you. Your new smile could be closer than you think.

Results may vary. This content is provided for general informational and educational purposes only and is not medical, dental, or orthodontic advice. Align Technology does not practice dentistry or medicine or provide healthcare services. Consult your orthodontist, dentist, or other qualified healthcare professional to determine whether Invisalign treatment is right for you.



Disclaimer: The information provided on this website is for educational and informational purposes only and does not constitute medical advice. It is not intended to be a substitute for professional medical advice, diagnosis, or treatment. You should consult your healthcare provider regarding any dental or medical condition and not disregard or delay seeking advice based on information found here. Individual experiences with treatments, such as Invisalign, may vary. Comparative statements are based on cited studies and are not intended to imply clinical superiority. Always seek professional advice for your specific needs.

Wonder if Invisalign treatment is right for you?

  1. Data on file at Align Technology, as of September 30, 2026.
  2. Based on a survey in April 2024 of n=361 US adults who were asked to choose a preference among Invisalign clear aligners; Clear or ceramic braces; Traditional metal braces; Byte clear aligners; Spark aligners; or ClearCorrect clear aligners. Data on File at Align Technology, as of September 13, 2024.
  3. In a satisfaction rating of 1-9, 1 being ‘not at all satisfied’ and 9 being ‘extremely satisfied’, Invisalign Canadian adult patients satisfaction (Qty:56) rated satisfaction score of 7.3 vs Canadian metal braces adult patients (Qty: 84) rated score of 6.6.
  4. In a comfort rating of 1-9, 1 being 'not at all comfortable' and 9 being 'very comfortable', Invisalign Canadian adult patients (Qty:56) rated comfort score of 7.0 vs Canadian traditional metal braces adult patients (Qty: 84) rated comfort score of 5.6.
  5. Based on the Invisalign patients reporting fewer negative impacts on overall quality of life (P<.0001), and recoded less impact in each quality of life subscale evaluated (functional, psychosocial, and pain-related, all P <.003). In addition, the visual analog scale pain reports showed that Invisalign patients experienced less pain during the first week of treatment (P <.0001). The fixed appliance patients took more pain medications than the Invisalign patients at days 2 and 3 (both P <.007), on 60 adult patients (average age 28.6 years, 33 Invisalign treatment, 27 fixed appliances). Kevin Miller et al. “A comparison of treatment impacts between Invisalign aligner and fixed appliance therapy during the first week of treatment.” American Journal of Orthodontics and Dentofacial Orthopedics. Volume 131, Issue 3, pp. 302. e1-302.e9, March 2007.
  6. Gu, J et al. Evaluation of Invisalign treatment effectiveness and efficiency compared with conventional fixed appliances using the Peer Assessment Rating index. Am J Orthod Dentofacial Orthop February 2017;151:259-66.
  7. Based on 2 week wear.
  8. Based on 531,261 patients with Vivera retainer orders from Jan 1 2023 to May 31 2025 from Invisalign® treatment (n=309,805) and from braces (n=221,456) in teens ages 11-19. Clinical parameters evaluated: PAR total, PAR anterior, PAR overjet, PAR overbite, PAR centerline, and Little Index 5-5. Data on File at Align Technology, as of May 31, 2025. In a blind review conducted in 2017 of 30 initial PAR matched consecutively finished cases, including adults and teens, a committee of three orthodontic professors with >25 years of experience each rated the treatment results as equivalent in a blind rating of 1-10, 1 being "low", 10 being "high" (Invisalign clear aligners (qty:30) rating 5.3 mean rating, Braces (qty:30) 4.7 mean rating, p=0.131). Data on File at Align Technology, as of July 12, 2017. Based on a blind review conducted in 2017 of the outcomes of 60 adult and teen cases (30 treated with Invisalign aligners and 30 with braces) with similar complexities by a panel of 3 orthodontic professors that showed comparable outcomes for the majority of treatment types. Data on File at Align Technology, as of July 12, 2017.
  9. Based on survey data from Aug 2024 to Jul 2025, Aug 2023 to Jul 2024, and Mar 2022 to Feb 2023 of active US ortho submitters (n=299) and active US GP submitters (n=34) who have treated ≥ 1 braces case (claimed) and ≥ 1 Invisalign® case in the previous 12 months who were asked open ended questions: "How much do you charge, on average, for an Invisalign clear aligner comprehensive (full) patient case from start to finish (not including retention?" and "How much do you charge, on average for braces/fixed appliances, per patient case from start to finish (not including retention)?" 53.5% of doctors reported that Invisalign costs the same or less than braces. Data on File at Align Technology, as of October 13, 2025.
  10. Data from OrthoFi for calendar year 2021, N = 112,243, US patients with dental insurance coverage who used OrthoFi insurance verification tool. Coverage amount averaged $1,772 USD, with 92% qualifying for up to $3,000 USD and 77% qualifying for up to $2,000 USD in coverage for orthodontic treatment. Data on file at Align Technology, as of January 19, 2023.
  11. Percentage of dental hygienists that primarily work in a practice offering the Invisalign System who ‘agree’ or ‘strongly agree’ to the question: During Invisalign clear aligner treatment, most patients have less plaque compared to patients undergoing fixed appliance treatment. (n=135). Data on file at Align Technology, as of April 5, 2022.
  12. Based on mild to moderate malocclusion (defined as crowding and spacing up to 6mm, and overjet and overbite up to 6mm and assuming one week wear), treatment times vary depending on Invisalign product type, wear time, case complexity and must be determined by your doctor. Data on file at Align Technology, as of September 9, 2020
  13. Buschang et al; Comparative time efficiency of aligner therapy and conventional edgewise braces. Angle Orthod 1 May 2014; 84 (3): 391–396. Borda et al; Outcome assessment of orthodontic clear aligner vs fixed appliance treatment in a teenage population with mild malocclusions. Angle Orthod 1 July 2020; 90 (4): 485–490.
  14. Data on File at Align Technology, as of July 12 2017: *Based on a global claims survey by Actionable Research of Invisalign providers, respondents were asked the following question: In what percent of cases do patients require an emergency visit? (Global respondents N= 898)
  15. Based on a global survey of 1,786 doctors (dentists and orthodontists who use clear aligners) by IQVIA in NA, EMEA, LATAM, and APAC. Data on File at Align Technology, as of June 30, 2022.
  16. Based on survey data of Vivera retainer users (n=585) who were asked, "Would you recommend Vivera clear retainers to your friends?" Data on File at Align Technology, as of January 25, 2022.
  17. American Association of Orthodontists. "Clear Aligner Therapy: How Transparent Aligners Work." https://aaoinfo.org/whats-trending/clear-aligner-therapy/. Accessed 09/25/2026.
  18. Invisalign. " What Is an Invisalign® Oral Health Scan? Benefits, Technology, and What It Can Detect" https://www.invisalign.com/resources/oral-health/what-is-an-invisalign-oral-health-scan. Accessed 10/13/26.
  19. Data on File: Conclusion: No statistically significant difference between the EX30 (n=31) and ST30 (n=27) aligners in an internal wear study; however, participants reported that the ST30 aligners were perceived as being more comfortable and smooth to wear, and they were easier to insert and remove. Based on 3 weeks. Brascher et al. Patient survey on Invisalign treatment comparen the SmartTrack material to the previous aligner material. J Orofac Orthop (2016) 77:432–438. Conclusions: The new material was favorably rated by the patients and showed significant reductions in pain intensity, pain duration, and pressure upon insertion. Important clinical parameters like overall comfort and impairment also were improved. The clinical effectiveness of the new material remains to be investigated.
  20. American Association of Orthodontists. "Clear Aligners: Discreet Ways to Straighten Teeth." https://aaoinfo.org/treatments/aligners/. Accessed 09/25/2026.
  21. Cleveland Clinic. "Clear Braces: Types, Benefits & How To Clean." https://my.clevelandclinic.org/health/treatments/23568-clear-braces. Accessed 09/25/2026.
  22. Pham TT, Pham THT, Tran CB, Nguyen VA, Hoang V. "Clinical effectiveness and patient satisfaction of clear aligner therapy in deep bite malocclusion: A randomized clinical trial." Medicine 2026;105(1):e46623. DOI: 10.1097/MD.0000000000046623.
  23. Chekka M, et al. "Long-term Outcomes of Traditional Braces versus Invisalign in Orthodontic Treatment." J Pharm Bioallied Sci 2024. DOI: 10.4103/jpbs.jpbs_265_24.
  24. Data on File at Align Technology, as of May 16, 2025.